The WNBA has taken flight this season, with hovering curiosity and sky-high rankings.
And now, Delta Airways is the Official Arline Companion of the WNBA. The multi-year partnership will construct on Delta’s present WNBA constitution program relationship. Earlier this season, Delta expanded its WNBA constitution program relationship because the league launched a full constitution program for the 2024 season. Beneath the expanded multi-year settlement, Delta now carries all 12 of the league’s groups all through the common season and playoffs.
The partnership additionally advances the airline’s ongoing concentrate on girls’s athletics. Because the Official Airline Companion, Delta will leverage elevated, travel-related storytelling alternatives by means of WNBA media together with broadcast, digital, print and social media. The airline, in flip, may have alternatives to advertise the WNBA and its gamers’ off-the-court journey tales by means of digital and social media networks.
On the partnership, WNBA Commissioner Cathy Engelbert stated:
Delta Air Traces shares the league’s dedication to excellence and innovation and is a devoted companion within the work to uplift and empower girls’s sports activities. As an airline companion of the WNBA, this partnership not solely elevates the journey expertise for the gamers, but in addition underscores Delta and the WNBA’s shared dedication to enhancing the expansion and visibility of girls’s sports activities. With Delta’s assist, we’re wanting to convey the WNBA to new heights and join with followers in significant methods.
